Amazon is accused of artificially inflating the ad prices on its e-commerce site in a lawsuit filed Monday by Washington's
Amazon is facing a new lawsuit from the Federal Trade Commission (FTC) and 22 states, which accuse the company of secretly charging businesses more for advertising on its platform.
Regulators say the e-commerce giant forced millions of advertisers to pay more than they should have. The company denies the claims.
"Since 2019, Amazon.com has secretly and systematically overcharged its approximately 1.2 million advertising customers by manipulating the “auctions” that it uses to set the price of ads on its platform," according to the lawsuit.
You found a great company, then watched it double before you got round to buying.
Over $20 billion. That is how much money the FTC has accused Amazon of illegally gaining from “unwitting advertising customers.
Regulators claim Amazon artificially bumped floor prices during peak shopping periods, adding surcharges to merchants' ad spending.
Amazon.com Inc. (NASDAQ:AMZN) shares are dipping Monday after a report that the Federal Trade Commission plans to sue the company over allegations it secretly manipulated ad prices paid by merchants on its platform. Here's what you need to know.
This is a developing story. Check back for updates.
FTC sues Amazon, accusing the ecommerce giant of misleading advertisers
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